News

Sumitomo Rubber Industries, Ltd. is pleased to announce that we will have a display booth for our FALKEN brand at the upcoming TOKYO AUTO SALON 2020, which will be held from Friday, January 10 through Sunday, January 12 at the Makuhari Messe Convention Center in Chiba Prefecture.
 

With "Cutting-Edge" as its central concept, our display booth for TOKYO AUTO SALON 2020 aims to emphasize FALKEN's image as a youthful and energetic brand. Toward this end, the FALKEN Booth will feature large, transparent LED displays playing exciting, dynamic videos of FALKEN-sponsored athletes in action, including skateboarder/snowboarder Ayumu Hirano and BMX freestyle rider Rimu Nakamura, snowboarder Haruna Matsumoto who embody the spirit of the FALKEN brand.
The FALKEN Booth will be further livened up by stage events introducing our latest lineup of FALKEN tires, including our flagship AZENIS FK510, our wildly popular (especially in America) WILDPEAK Series and our brand new W11 tires with white lettering for decked-out vans. Visitors can also see two vehicles bedecked in FALKEN colors on display: a Jeep® Wrangler outfitted with our WILDPEAK A/T3W tires and a Toyota HIACE outfitted with our W11 tires.